Eyelash enhancers are the new beauty buzz. Big beautiful lashes are in! Latisse is a new innovation in lash enhancing technology from Allergan, the company that gave us Botox, and Obagi have launched their new product called Elastilash, which is a peptide based enhancer.
Stateside, people are going crazy for Latisse, which was launched in 2009 and is the only FDA approved prescription only product for eyelash enhancement. It targets the eyelash follicle increasing lash growth, extending the lash cycle and delaying the cycle of lash loss.
Every year women spend millions of pounds on mascara to exaggerate their eyelashes. Cosmetic companies advertise to women worldwide who want sexy and enticing eyes. Now there is a simple way to get the dramatic eyelashes you’ve always dreamed of without sticky false eyelashes or extensions. You can grow your own fluttery, flattering eyelashes with celebrity appeal. lash lengtheners are the new mascara.
Researchers are impressed with Latisse, according to the New York Times, Rory Gal says, “I think this is a fairly big deal. Its a new idea in a market that loves new ideas and frankly it works”.
For best results with both these products, apply one generous stroke to the upper lash line every night and you will see fuller, thicker lashes in as little as 4-6 weeks.