A pioneer in scientific skincare, Dr. Murad's commitment has given rise to a completely different level of high-performance skincare


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Scientifically Proven Skincare Formulas

Promoting the belief that skincare goes hand in hand with healthcare, Murad values its brand on the idea that inner-wellness is of huge importance when it comes to influencing and achieving healthy skin. Dr Murads scientific team of professionals use scientifically proven formulas and technologies to give the very best in skincare expertise.

  • Cruelty-free
  • Sustainable
  • Paraben-free
  • Phthalate-free
  • Sulphate-free



Hydration and So Much More


Brighter, Healthier-looking Skin

Prebiotic 4 in 1 MultiCleanser

Treat Acne and Redness

Night Cream

#1 Retinol Night Cream in the U.S.

Retinol Youth Renewal

Help Fight Lines/Deep Wrinkles

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Skincare Is Healthcare

"Stress less. Be imperfect. Live longer." Dr. Murad's skincare values don't just focus on the skin but expand its values on the idea that "skincare is healthcare".

With the idea if one stresses less and hydrates more, healthy skincare is more likely to appear. Skin is a reflection of your inner self therefore if that's treated in a healthier manner, the skin is more likely to look healthier.

The Cellular Water Principle

When researching ways to encourage the body to hold water more efficiently, Dr. Murad discovered the key was to keep hold of that water in your cells for longer, which gave the body the most benefit. This resulted in scientifically controlled research studies to test and validate The Cellular Water Principle™ theory, Dr. Murad established that the most common dermatological and health problems are related to inadequate cellular hydration. That's where Murad's extensive range of hydrating products was born.

Four Main Pillars Of Wellness

A set of ground rules for healthy skin don't come from a 4 step skincare routine as such but more so towards four main pillars of wellness. A dermatologist-created skincare brand, Murad takes a unique approach to skin health.

The idea that healthy skin can be a result of inner-wellness Dr. Murad came up with four key skincare tips. " Eat your water, awaken your body, be kind to your mind and, of course, nourish your skin”.



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